Why It’s Important and How To Do It Well
Social Media Management is like Marmite or peanut butter….you love it or you hate it. You do not have to use social media on a personal level to make it work for you and your business. Regardless if you dislike social media on a personal level, it is very important for your business.
The first thing to ask yourself is, “how often do you engage with your audience?”. It is all fair and well posting content each day on several different platforms, but you are actively engaging with followers?
Like & Comment
When your followers are engaging with you in the comments make sure to take the opportunity to engage with them. Feel free to like their comments, and comment back.
When one of y our followers tags you in a post, share the post if it fits your strategy. Engaging with your followers will help them grow and in turn help you grow too by having access to their followers.
One of the best ways to get in touch with your followers is to pay attention to their reviews about your company. It is very important to take the time to read what they have to say about your company to understand their point of view and to be able to engage with them in the future! You can also use the reviews as a post throughout your social media strategy.
Do not be afraid to ask/remind your followers to like, comment and share your posts. You see it all the time on platforms like YouTube. Someone may not do it the first time, but with a reminder in your next post/video, they will do it.
Are you too busy to manage your social media? Give us a call today and find out what packages we have to offer for startups and SME businesses. We can help your business grown it’s online presence while you focus on your customers.